Challenge
On a crowded show floor, the booth needed to establish presence quickly while supporting both high-level brand visibility and more focused partner conversations.
Solution
• Designed large-format panels to create immediate visual impact and clear brand recognition • Applied DGN’s shape language to build a cohesive spatial system • Extended the system into meeting rooms with supporting posters that reinforced key messages during private sessions
Result
• The booth stood out clearly in a high-traffic environment • Messaging remained consistent across public and private spaces • The system supported both brand presence and meaningful partner conversations
